Alpha | Britannia Industries Ltd.


Britannia Industries Ltd. – Eat Wholesome; Make investments Higher!

Established in Kolkata, Britannia is a family title in India, and one of many nation’s main meals merchandise corporations. Britannia Industries ltd. (BIL) belongs to the Wadia Group, a reputed Indian Enterprise home who has presence in wide selection of enterprise segments like Airways (Go Air), Realty (Bombay Realty), Textiles (Bombay Dyeing) and Plantations and different enterprise (Bombay Burmah buying and selling Company). With a 120-year legacy, it began its operations in 1892 when a bunch of businessmen in Kolkata, fashioned an organization to fabricate biscuits.

Through the years, the corporate has diversified into different segments like bread, dairy merchandise, desserts, snacks, milk shakes, and so on. BIL has 10 manufacturing vegetation throughout the nation. Along with manufacturing at its personal vegetation, the corporate has established relationships with a number of contract producers throughout the nation. It additionally provides its merchandise to varied export markets and has a producing footprint in Oman, Dubai, and Nepal outdoors India.

Merchandise & Companies:

Britannia’s product portfolio consists of Biscuits, Bread, Desserts, Rusk, and Dairy merchandise together with Cheese, Drinks, Milk and Yoghurt.

Biscuits – Nation’s well-known manufacturers like Good day, Tiger, Jim-Jam, 50-50, Marie-Gold, Nutri Alternative, Milk Bikis, Bourbon, and so on.

Dairy – Come Alive Paneer and curd, Cheese, ghee, Winkin’ cow, and so on.

Others – Wafers, salted snacks, and Croissant beneath snacking class; Layerz, Roll yo, Gobbles, and so on. beneath desserts class; Tostea beneath rusk; Gourmand, white and wheat breads beneath bread class.

Subsidiaries: As on FY22, the corporate has 25 Subsidiaries and a pair of Affiliate corporations.

Key Rationale:

  • Main Market place – BIL has a longtime market place within the Indian biscuits trade with a market-leading presence throughout classes like cookies, Marie and milk biscuits supported by robust manufacturers comparable to Good Day, Marie Gold, Tiger, Milk Bikis and NutriChoice. This has helped the corporate to enhance its market share steadily over the previous couple of years. Along with biscuits, BIL has a wholesome market place within the cake, rusk, bread, and cream wafers segments, additional supporting its enterprise prospects. The direct attain of the corporate has improved from 24.9 lakh retailers on the finish of Mar’22 to 26.4 lakh retailers on the finish of Dec’22 by including ~1.5 lakh retailers within the 9MFY23. The agricultural distribution stands at 28K sellers as of Dec’22. The agricultural division is essential for BIL because the market share gained within the rural India is 1.5x of the market share gained in general India.
  • New Launches – BIL launched Biscafe and Nutri Alternative – seeds, herbs, and protein in Q1FY23, which have grown 5x and 4x in Q3FY23. Furthermore, 50-50 Golmaal has been prolonged to Bihar, Jharkhand, and Orissa, registering a development of 2x. Croissants (up 150%) and Marble Cake (up 130%) as the corporate scaled them up in different markets and channels. The newly launched merchandise in Q3FY23 are Plum Cake (East and South); Tic Tac Toe snacking (South) and Paneer (West).
  • Q3FY23 – Throughout Q3FY23, the income grew 17% YoY to Rs.4197 crs. The EBITDA for Q3FY23 grew by 52% YoY to Rs.818 crs. The corporate reported a consolidated gross margin of 44% which is the best ever within the final 13 quarters. The decline within the enter costs comparable to palm oil, and so on. and ahead wheat contracts are the primary motive for the advance within the Gross margin. The corporate additionally normalised its advert spends in Q3FY23 and it’s again to pre-covid ranges. Worldwide enterprise is exhibiting wholesome, worthwhile development throughout geographies. The corporate commercialised personal operations in Kenya in the course of the quarter. The share of Biscuits and Non-biscuits portfolio is at present at 77:23. Of the 23% of Non biscuits portfolio, 50% caters to Rusk and Desserts.
  • Monetary Efficiency – The corporate has a Income and PAT CAGR of 10% and 24% for the interval of 10 years between FY12-22. The 5Yr common ROE stands at 40% and the 5Yr common ROCE stands at 41%. The corporate has generated Rs.1000+ crs of Working cashflow for the consecutive fifth 12 months. The corporate’s debt stood at Rs.2480 crs as on FY22 with a debt-to-equity ratio of 0.9x.


The Indian meals processing trade is among the many largest within the nation by way of development, manufacturing, consumption, and exports. Biscuits is the biggest class within the meals enterprise in India. It’s current within the consumption basket of just about each Indian household as a necessary product. It is likely one of the most deeply penetrated classes within the nation, reaching over 90% of the households. Indian meals processing market measurement reached US$ 307.2 trillion in 2022 and is anticipated to succeed in US$ 547.3 trillion by 2028, exhibiting a development price (CAGR) of 9.5% throughout 2023-2028. India ranks 1st in Milk manufacturing and the full milk manufacturing within the nation throughout 2021-22 is 221.06 Mn tonnes. Within the 12 months 2021-22, the milk manufacturing has registered an annual development price of 5.29%.Organized dairy section, which constitutes about 26%-30% of the Indian dairy trade (by worth) has seen quicker development in comparison with the unorganized section. The Indian on-line grocery market measurement has been projected to develop from US$ 4,540 million in 2022 to US$ 76,761.0 million by 2032, at a CAGR of 32.7% by way of 2032.

Development Drivers:

  • The per capita consumption of biscuits in India is comparatively low at 2 kgs versus 10 kgs in sure developed nations. The low per capita consumption and excessive ranges of penetration proceed to offer wonderful alternatives to extend consumption by way of proactive interventions and methods.
  • The Whole FDI obtained within the meals processing sector from April 2000 until December 2022 was $11.79 Bn. The FDI fairness influx within the Meals Processing Sector for the interval of April 2021- March 2022 was US$ 709.72 Million.
  • The Union Authorities accredited PLI scheme price Rs.10,900 crs for meals processing sector. Britannia, Parle, ITC, Haldiram meals, HUL, and so on. are the businesses which were accredited by the Authorities beneath able to eat and able to prepare dinner section.

Rivals: Nestle India & ITC Ltd.

Peer Evaluation:

No listed firm is a direct full-fledged competitor for Britannia Industries. ITC is producing solely ~23% of their general revenues from FMCG sector which incorporates packaged meals, private care, stationary, apparels and agarbattis. Nestle being an entire FMCG firm is producing half of their general income from milk and vitamin merchandise. The remainder of income is extra into sweets, cooking aids and confectionery and never in bakery or biscuit merchandise.

*For Nestle, we took CY22 information for comparability.


The Retail inflation metric, CPI (Shopper Worth Index) of India fall drastically to five.66% in March 2023 from 6.44% in February 2023. The principle reason for the autumn within the CPI is as a result of fall in meals inflation from 5.95% in February 2023 to 4.79% in March 2023. The autumn within the costs will end in a constructive influence within the near-term margins of the corporate. Regardless of taking costs hikes, the corporate continued to achieve market share for the thirty ninth consecutive quarter. In Q3FY23, the corporate entered a Three way partnership with a French firm named Bel to develop the fast-growing cheese class in India. The JV will probably be produced within the new facility at Ranjangaon. Britannia holds 51% stake whereas Bel holds 49% stake within the JV. Bel is a world chief within the branded cheese class with worldwide manufacturers named Laughing cow, baybel, and so on. The JV now has a co-branded product named “Britannia the laughing cow.” The cheddar cheese traces at Ranjangaon will commercialize in Q1FY24E and the processed cheese traces in H2FY24E. BIL will proceed to import the Rs.10 sachet of cheese that Bel sells at present from Vietnam as India has a no import responsibility treaty with Vietnam. On the Ranjangaon Dairy facility, BIL is at present accumulating 70,000 litres of milk per day from 2,850 farmers. The goal is to take it as much as 150,000 litres per day from 4,000+ farmers. PET dairy merchandise, Dahi, Yogurts, and Powder Dairy merchandise for retail and captive consumption all these merchandise will probably be commissioned in a staggered method. The Administration additionally highlighted that it expects the non-Biscuits portfolio will probably be producing round ~45% of the general income within the subsequent 5 years.


Britannia continues to achieve market share and stays a number one model within the biscuit portfolio. With additional enlargement into dairy merchandise, the corporate is diversifying its dependency from the biscuits. We anticipate the corporate’s concentrate on capability enlargement, model funding, direct attain enlargement and product launches to spur worthwhile development. We suggest a BUY score within the inventory with the goal value (TP) of Rs.5105, 46x FY25E EPS.


  • Aggressive Threat – Despite the fact that BIL is the trade chief within the home biscuits section, it faces intense competitors from each massive organised gamers and the fragmented unorganised market.
  • Execution Threat – Any delay or failure within the execution of increasing new merchandise or facility will influence the income development of the corporate.
  • Uncooked Materials Threat – Costs of key uncooked supplies comparable to wheat, sugar, milk, and refined palm oil depend upon geo-climatic circumstances, worldwide costs, and the home demand-supply scenario. Any enhance within the materials prices will influence the margins of the corporate.

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