The U.S. weight reduction market has grown 16% from 2020, to $75 billion, recovering a lot of the bottom misplaced to the Covid-19 pandemic. Nevertheless, many opponents have needed to shift to digital supply of companies, modified their working fashions, and are simply now recovering from provide chain disruptions.
A part of the load loss market was hit laborious in 2020. Buyer exercise and revenues at medical weight reduction packages primarily based in hospitals, franchises and regional chains, and doctor workplaces plummeted, as did weight reduction surgical procedures. Nevertheless, there have been vibrant spots, specifically: frozen weight-reduction plan dinners, weight-reduction plan gentle drinks, and the prescription weight problems medicine market.
The market could also be getting into a brand new period targeted on medical approaches, as a brand new technology of prescription weight problems medicine from Novo Nordisk, Eli Lilly and others hit the market. Many physicians are including these semaglutide manufacturers comparable to Wegovy, Ozempic, Saxenda and Mounjaro to their packages, and even Weight Watchers is now offering a medical plan.
Prime 6 Issues to Know Concerning the U.S. Weight Loss Market
- The U.S. weight reduction market was estimated to be price $75.5 billion in 2022, rising 6.4% this yr, to $80.4 billion.
- Revenues of the main business weight reduction chains comparable to WW, NutriSystem, Jenny Craig, Medifast and others had been up 3.6% final yr to $4.6 billion. Gross sales fell 14% at Weight Watchers and Medifast gross sales slowed to a 4.8% achieve.
- Medical weight reduction packages, together with surgical procedures, had been valued at $8.8 billion, with main development coming from the Rx weight problems medicine market, which almost doubled to $1.56 billion because of the excessive demand for brand spanking new semaglutide medicine. These meds are costly, about $1,100 per 30 days, however some customers are keen to pay.
- Revenues of well being & health golf equipment took a serious hit in 2020, declining by 37% from $35 billion to $22 billion, as a result of pandemic-related closures. This sector has emerged as a smaller trade,
- Multi-level advertising and marketing corporations represent a serious pressure within the weight reduction market, with the highest 8 corporations accounting for $3.4 billion in 2020 gross sales. Included on this group are Medifast, Herbalife, Shaklee, BeachBody, AMWAY, USANA, Isagenix and extra.
- Meal replacements and retail weight reduction dietary supplements (fat burners) comprise a $4.9 billion market, in style amongst DIY dieters. Nevertheless, the MLM channel was damage as a result of provide chain disruptions and the shortcoming of coaches/distributors to satisfy shoppers in particular person.
The place to Be taught Extra
For extra info on the load loss market, remember to take a look at the bestselling examine The U.S. Weight Loss & Food regimen Management Market, essentially the most complete investigation of the U.S. weight reduction market printed by anybody worldwide.
This report covers: greenback worth & development charges of all main weight reduction market segments (early Eighties to 2022 and 2023 & 2027 forecasts), newest market traits and developments, and standing studies for: weight-reduction plan gentle drinks, synthetic sweeteners, well being golf equipment, business weight-reduction plan middle chains, multi-level advertising and marketing weight-reduction plan plans, retail meal replacements & weight reduction dietary supplements, medical packages (weight reduction surgical procedure, MDs, hospitals/clinic packages, Rx weight-reduction plan medicine, bariatricians, VLCD packages), low-cal frozen entrees, and the weight-reduction plan books & train DVDs market.
Concerning the Creator:  John LaRosa is the President of Marketdata LLC and is the writer of 100+ trade and market research. His analysis seems in prime media shops together with ABC, CNN, Fox, Forbes, USA Right this moment, The Wall Road Journal, The New York Occasions, and quite a lot of commerce journals.Â
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